Buying Bulk Backlinks and How It Hurts Your SEO

Buying Bulk Backlinks and How It Hurts Your SEO

Backlinks play a significant role in improving your SEO ranking, but many website owners fall into the trap of buying bulk backlinks, hoping for a quick fix. While it might seem like an easy way to boost your website’s visibility, the reality is far more complicated....
How Digital Marketing Agencies Use Your Brand Terms

How Digital Marketing Agencies Use Your Brand Terms

Many digital agencies employ a tactic that can make their Google Ads performance look significantly better than it actually is. This tactic revolves around bidding on your brand terms. Now, at first glance, this may seem like a positive thing—after all, why wouldn’t...